Retail, real estate, and the new brand experience.
We are the matchmakers between brand storytellers and the real estate to execute their campaigns.
The Ancillary Agency uses commercial spaces to generate non-traditional, ancillary revenue, expand footfall and impressions, and elevate the guest experiences by connecting best-in-class brands with their desired destinations.
Maximize revenue
Drive traffic & impressions
Elevate the guest experience
Business development
How we make space work harder.
We take a 360-degree approach providing physical real estate and marketing impressions to expand a brand’s story to businesses and consumers.
Pop-Up Retail →
Curated short-term retail that turns vacant units into new transaction spaces.
Automated Retail →
Smart vending and self-service concepts that keep brand awareness around the clock.
Brand Activation →
Experiential installations that put brands in front of the right audience.
Sponsorship →
Out-of-Home Media →
Digital and static advertising that monetizes high-traffic surfaces and maximizes impressions
Event Planning →
A cool, unique event space is where character, atmosphere, and possibility collide to give your public or private gathering a vibe people actually remember
Film & Location →
Business Development →
Introductions and deals that grow the value of your marketplace, asset, and reach of your brand.
Find the perfect space.
From shopping centres and office towers to event venues and outdoor spaces, browse a curated selection of standout opportunities, and find the place to bring your next pop-up, event, activation, or filming production to life.
“They found revenue in space we had written off. Within two quarters those units were earning and pulling people back into the centre.”
Check out some recent pop-ups, activations, media installations, and filming.
Estée Lauder Pop-Up
Heineken Experience
BMW Partnership
