The problem we solve

Offline delivers what online can’t.

In commercial real estate, a real experience earns what a screen can’t — attention, trust, and time. People — and their spending — are moving back to real places. Landlords hold space that isn’t earning; brands need somewhere real to be seen. We close that gap.

The problem we solve

Brands are built in the real world.

The Ancillary Agency turns overlooked real estate into revenue for the people who own it, and into experiences people remember for the brands that show up in it.

The team has experience working across all spectrums of the industry: Retailer, Agency, Landlord, Broker.  Founded in 2021, The Ancillary Agency finds value in space others had written off. We connect best-in-class brands with the places people love, and making every space work harder.

Nick Iozzo — Founder & President
The team

Meet the team.

We’ve spent our careers on both sides of retail real estate — leasing the space, running the activations, managing the productions and reporting the results. That depth lets us read a property fast, match it to the right brand and moment, and deliver end to end with no learning curve on your time.
Select a name to read more.

Nick Iozzo

Founder

Tara Noelle

Account Communications Manager

Leslie Legge

Specialty Leasing Consultant

Alyssa Folio

Specialty Leasing Coordinator

Natalie Sutcliffe

Portfolio Coordinator – Western Canada

Tony Manni

Film & Entertainment
Why work with us

The Ancillary advantage.

01

Revenue others miss

Empty units become income: pop-ups, media, sponsorship, activations, filming and events.

02

One team, 360-degree focus

We understand a brand’s exposure needs from real estate to promotions to execution, handled by senior people.

03

Both sides of the deal

Relationships with landlords and brands, so the match happens fast.

04

Senior-led service

You work with people who ran ancillary revenue for Canada’s largest landlords.

By the numbers

Reach, revenue and relationships.

2.4M
Impressions generated across activations
180K
Visitors driven to partner properties
40
Average uplift in ancillary revenue per site

75+

Brands and landlords partnered with
What our clients say

“They found revenue in space we had written off. Within two quarters those units were earning and pulling people back into the centre.”

Director, Asset Management

National REIT

“The activation beat our traffic targets, but the real win was the story. People wanted to share it, and that changed how the property felt.”
General Manager

Regional Shopping Centre

“We needed the right rooms, not just any space. They understood our customer and placed the brand exactly where it needed to be.”
Head of Retail Marketing

Consumer Brand

“From partner search through install and reporting, they handled all of it. It genuinely felt like an extension of our own team.”
VP, Property Operations

Commercial Landlord

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Let’s talk

Let’s build something worth talking about.

Whether you’re a landlord with space to activate or a brand looking for the right stage, we’d love to hear from you.